Advertising & Sales
With the constant fluctuation in technology, trends and living expenses, this is a role for an individual who has a strategic grasp of consumers’ wants and needs. Largely based on engagement with buyers, it is important for someone who is wanting to gain a position within this sector to be able to deliver advertising material fluently to contrasting consumer markets.
This job involves developing advertising schemes which encourage consumers to interact with companies’ products or services. The quality of an advertiser’s projects reflects on their ability to sell their services to a business.
An advertiser’s new client will need to be assured that the service they are paying for will be effective in reaching the required target audience. Therefore, it is imperative an advertiser has excellent communication skills, as they must be able to persuade a client of their reliability.